The Panini Group has appointed a new Chief Executive Officer, Mark Warsop, to take charge of Panini America, Inc effective immediately.
Following the acquisitions of the Donruss sports trading card assets earlier this year and the exclusive NBA rights, which came into effect this month, Panini has been consolidating its position and is now ready to move into a further stage of its strategic development plan.
Donruss has always enjoyed the reputation of possibly being the world’s foremost trading card producer and the fact that this heritage and expertise is now being utilised by the world’s largest and fastest growing collectable publisher as a platform for future growth, gives the company enormous potential.
Mark joins an exceptional team at Panini America having already spent 18 years within the industry. For the last 8 years, Warsop has served as Panini’s Marketing Director where he was based in the UK and was responsible for some of the group’s largest and most successful marketing and promotional campaigns and product launches.