Upper Deck to fulfill Be A Player redemption cards

Upper Deck and the NHL Players Association have finalized the process by which Upper Deck will fulfill draft redemption cards for Be A Player product issued prior to the NHL lockout in 2004.

In The Game had issued redemption cards in various products for first-round picks in the NHL Entry Drafts for use in its products, but could not issue the actual cards until the player had appeared in an NHL game. At that time, In The Game had licenses with the NHL and NHLPA. But the lockout delayed the arrival of some of those players to the NHL and once the lockout was settled, In The Game was no longer licensed to make cards of current NHL players. Although there had been talks between Upper Deck, In The Game and the NHLPA as to how to fulfill the cards collectors had been waiting for, an agreement involving all three entities was not reached

As a result, in a letter from the NHLPA and Upper Deck to collectors who are waiting for fulfillment of those cards, Upper Deck said it “will create and distribute cards without In The Game company marks.” The cards will still be sequentially numbered and limited to the amount redeemed during the original redemption period. Distribution of the cards will take place sometime in late March. There are 37 players whose cards will be distributed.

In addition to the redemption card, collectors wil also receive an extra card that will only be produced as part of this offer. Collectors will also receive a refund of any shipping and handling fees they have submitted.

To see a copy of the letter Upper Deck and the NHLPA have sent to collectors click on the attachment below.

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